【一分鐘教室】Google Custom Affinity 教學

Custom affinity audiences allow advertisers to narrowly target prospects on the GDN and reach more relevant consumers. Learn more about them ...

Google Ads 上個月(2020年9月) 公布了新上線的「自訂目標對象」(custom audience)，取代原本的自訂意願(custom intent) 和自訂興趣相似(custom affinity) ...

Use Custom Affinity segments to target an audience by the media they consume online or by the products and services they're interested in.

Affinity segments: Reach users based on what they're passionate about and their habits and interests. Custom segments: Custom segments help you reach your ...

Step1. 自訂興趣相似的目標對象 · 打開AdWords，在工具列中選擇『目標對象管理員』 · 選取『自訂目標對象』 ，按下＋號新增自訂興趣相似目標對象 · 命名自訂 ...

Custom Affinity 自訂興趣目標對象，可透過網址、關鍵字、地點、APP 等訊息，協助廣告主觸及符合品牌需求的TA。與興趣目標對象的不同是，前者所觸及的客 ...

透過廣告設定，確保廣告投放給對的人，YNAP 運用興趣相似受眾(Affinity audiences) 接觸對“搶便宜” (bargain hunting) 有興趣的群眾，同時以自訂興趣相似受眾(Custom affinity ...

Affinity audiences are made for businesses which want to drive in new customers, spread brand awareness and attract people with similar interests.

Custom affinity audiences are those you create yourself in your Google Ads platform to align with the interests of your target customer base.

Custom affinity campaigns can be used for any vertical looking to expand reach on YouTube or the Google Display Network while targeting a very specific audience ...